Point of Purchase

Is it time for a business signage ‘refresh?’

There are specific times when it might be time to refresh your business’ signage.

How unique is your store’s signage?

Originality can distinguish a company’s signage and help it argue against infringement.

Drumming up excitement with strategic store signage

Consider applying a custom window decal to a store front in advance of the opening.

Walls vs windows: Finding the right in-store surface

What type of surface are you planning to put graphics on? There are specifics to remember in each case. 

Placing graphics on the floor

Vinyl signs on the floor can successfully drive customers to different areas in a store or inform them of important events.

The benefits of 3M siding for vinyl wall graphics

Pressure Sensitive Products offers 3M vinyl products that will revitalize a store space.

Tech window displays give devices a chance to shine

Apple’s “magic iPad covers” are an excellent example of a compelling tech window display.

‘Sale’ signs are biologically hard to resist, says study

Color and language matter when promoting sales via custom-made signs.

The classic and evolving art of the window display

Window displays are an old-fashioned store tradition with enduring relevance for shoppers.

Designing the best point of purchase sign for your business

The point of purchase (POP) solidifies brand loyalty in customers and gives them the opportunity to purchase more items.