‘Muffin top’ ad criticized for insensitivity
A plastic surgery outfit in Michigan has suffered criticism of its ads.
Give an old truck a fresh look with vehicle wraps
You can take initiative when it comes to launching new truck designs.
A new twist on logo placement that fits your trucks
One company has redesigned a truck trailer, which raises the question of how to best implement new truck logos.
Self-published author beats system with vehicle signs
In the UK, one author has started using vehicle-based signs to promote his book.
Keeping a fresh image on ice cream trucks
Ice cream trucks can use powerful imagery to make themselves stand out from their competition.
Food restrictions should be front-and-center on specialty trucks
Commerce and safety can both be addressed through the use of food truck design wraps.
Simpsons car design might not be a joke after all
Homer Simpson’s ideal car may have been more than just an amusing joke.
Addressing price through your food truck design
Food trucks that serve “gourmet” fare can do so with designs that emphasize the quality of the goods.
Keep your vehicles with signs in motion
The amount of travel your vehicles see may be good news for the custom vehicle wraps you employ.
Hot dog truck looks to resurrect classic Jersey brand
A New Jersey hot dog restaurant brand is expanding into the realm of the food truck.